The
Volt hybrid. I mean range-extended vehicle
On the Eve of the LA Auto Show I had the pleasure to
personally dine with GM's product guru, Bob Lutz.
During the course of the evening, Mr. Lutz actually
called the Chevy
Volt a series hybrid - a good technical
description of the Volt - yet I couldn't help but be
amused.
Why? For many months now, GM has been on a major PR
campaign to disassociate the words Volt and hybrid.
Even though the Volt can correctly be called a plug-in
hybrid vehicle, GM really wants to start defining
itself as an electric drive company.
And, let's be honest, the Volt is a very different
plug-in hybrid than would be a Hybrid Synergy Drive
plug-in hybrid, such as the Toyota
Prius hybrids that have been converted into
plug-in hybrid
vehicles.
Ultimately, however, if the Volt is successful, it
won't matter whether you call it a plug-in or a
range-extended vehicle, all customers will know is
that they want the Volt.
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I have a suggestion for the name of the Volt. How about...
My Next Car!
My point exactly David!