I'm a big fan of the Chevy Volt. I think it will be a fantastic piece of automotive technology when it debuts in 2010/2011, but it won't be a Toyota Prius-killer. In terms of sales, it won't even be a contender. It's just too much technology, too fast. Ultimately, I'd say the Volt won't start hitting its sale's stride until 2014 or later.
Why? Now the Chevy Volt is going to cost more like $48,000, rather than the $30,000 originally hoped - an $18,000 increase in price projections since the Volt was debuted last year at NAIAS. And, with two more years before its launch, it seems the Volt is on pace for even more price increases.
While GM's Bob Lutz is hoping federal tax incentives might drop the price to $40,000, even at $40,000 the Volt is certainly not a car for the masses. Though I applaud GM's Volt efforts, how much longer can GM wait before challenging the Prius?
Labels: Chevy Volt electric vehicle concept, Hybrid Vehicles, toyota prius



