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In 2009 Toyota will achieve a new level of innovation in hybrid vehicles by selling the 2009 Third Generation Prius with lithium-ion batteries. Hybrid cars will never be the same.  Look for the third generation Prius to hit the streets in 2008.

1.) 2009 Third Generation Toyota Prius


What's better than a hybrid car? Well, a plug-in hybrid car of course! Plug-in hybrids have the potential to act as an electric vehicle for most people's daily commutes, while still give drivers the opportunity to fill up with gas on the long hauls. Plug-in hybrid cars, now that is the future.

2.) Better than a hybrid car? A plug-in hybrid!


Are you interested in buying a hybrid car? Check out our hybrid cars buying guide. This guide isn't trying to tell you which hybrid vehicle or which hybrid technology is the best, just which hybrid vehicle is best for you. So be sure to check out Soultek's Hybrid Cars Buying Guide!

3.) Hybrid cars buyer's guide


Hybrid car tax credits. Does your hybrid vehicle qualify for a clean vehicle tax credit? Which hybrid cars qualify for the greatest hybrid tax credits. For these kinds of questions and more click on this link to find out everything about hybrid car tax credits.

4.) Hybrid Vehicle Tax Credits


100 mpg Toyota Prius hybrid car versus GM's Chevy Volt plug-in hybrid vehicle: The great hybrid vehicle wars of 2010? Could this hybrid cars take the hybrid revolution to a whole new level?

6.) 100mpg Prius versus the Chevy Volt: Battle of 2010?

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Could a shortage of Toyota Prius hybrid cars actually be caused by lithium? Has Toyota actually perfected the lithium-powered third generation Hybrid Synergy Drive and the third-generation Toyota Prius?

A Toyota Prius shortage, caused by lithium?

Thursday, February 21, 2008

How could Toyota let there be a shortage of hybrids?

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If hybrid cars are the future, one would assume selling as many hybrids as soon as possible would be smart because it's the quickest path to economies of scale. Some even argue it's the best path to lithium and plug-in hybrids as well.

So, why is Toyota claiming that a Toyota Prius shortage is possible?

Could it be lithium? Is lithium forcing NiMH battery manufacturers to scale back their NiMH manufacturing in favor of lithium-ion research and development? Believe it or not, but has Toyota actually perfected the lithium battery for the third generation Toyota Prius and the third generation Hybrid Synergy Drive?

Sound too far-fetched?

Last year, Toyota CEO Katsuaki Watanabe, stated, "We will change the battery from nickel hydride to the lithium battery" on the third generation Prius and all third generation Toyota hybrids.

Then a few more laptop and cellphone batteries exploded and suddenly rumors began pouring out of Tokyo that the Third Generation Prius had been delayed by lithium. Since, it hasn't been managing the thermodynamics of lithium via a Battery Management System (BMS) that Toyota has focused on when discussing lithium......

.....it's been battery manufacturing.

Corruption in just one cell, in one just one battery that makes its way into an actual lithium-powered car, could crush consumer faith in lithium in just one, even harmless, explosion. Suddenly, billions of dollars spent on R&D, on new production lines, are at a standstill.

That's the reality of today's lithium battery.

People might accept one in a million cell phone explosions, but they will never accept one in a million car explosions - at least that's what automakers believe, and they aren't willing to roll the dice to find out if this assumption is true, at least not yet.

GM's Bob Lutz has stated that this manufacturing liability is due to cobalt-driven lithium chemistry and that battery makers, such as A123 - one of GM's Chevy Volt partners - have created more stable lithium chemistries that make battery manufacturing more reliable, and he might be right. 

Or, he might just be the industry's slickest spin-master.

Ultimately, any lithium-based chemistry is going to be volatile - it's the nature of lithium. Yes, this volatility is manageable, but can manufacturing defect always be guaranteed via a BMS? That is the dilemma that Toyota is now facing.

So, back to the billion dollar question: Might different lithium chemistries alleviate this problem?

Perhaps chemistry has nothing to do with the problems of lithium and the problem is purely manufacturing. Nonetheless, by claiming such a chemistry problem - which might be far more about proprietary profits rather than thermodynamics - GM can create the perception that they are possibly ahead of Toyota in the future of hybrid cars, without even selling hardly any hybrid cars today, and for the next few years, compared to Toyota.

Again, marketing genius - I'm not defending this possible illusion, just commending it for what it possibly is.

Ultimately, manufacturing enough cells for 20,000, even 100,000 hybrids, might be achievable today, but it would be expensive. Such a production number also wouldn't come close to covering the demand for a lithium-powered, non-plug-in Prius, and that's a problem. 

Does Toyota make half its third generation hybrids lithium-powered, the other half NiMH? That just doesn't seem to make any economic sense.

Moreover, only enough lithium to power millions of hybrid vehicles can make lithium cost-effective for millions of consumers, and that's the Catch-22.

The sad reality of today's hybrid vehicles is that they are caught between a rock and a hard place. Lithium is almost certainly the future, but it's expensive, and the manufacturing know-how to make it cheaper via mass-production does not exist today - it might be just around the corner, or it might be years around the corner.

Yet, focusing on NiMH instead of lithium today is probably nothing short of a slow suicide.

Call it luck, but Toyota's Prius success was too much of a good thing. Toyota's Prius success created plug-in hybrid fanatics, but those fanatics just might have slowed their own cause. 

Yes, 100 mpg plug-in hybrids are possible today, but the economies of scale to make those hybrids cost-effective today are limited by battery manufacturing limitations - not foot-dragging automakers.

Unfortunately, that reality might not just slow plug-in hybrid development, but it might also cause a shortage of conventional NiMH hybrids, such as the Toyota Prius.

Boy, progress just really sucks sometimes.

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Hybrid Cars Buying Guide: Which hybrid vehicle is best for you?
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If the Volt plug-in hybrid vehicle is produced, it will create a signficant competitor for Toyota's hybrid vehicles. In fact, GM's hybrid cars might just become the industries best hybrids.

Chevy Volt Plug-in Hybrid Concept
Could GM's Volt make GM the leader in hybrid vehicle and electric vehicle technology?. (more)

The Toyota FT-HS hybrid vehicle sports car might only be concept vehicle, but the FT-HS demonstrates that hybrid technology is only just emerging. When a hybrid sports car can go from 0 to 60 in 4 seconds with v4 fuel economy, then you know that the potential of hybrid vehicles has barely been taped. Plus, add this technology to more fuel efficient hybrid cars and all you can say is WOW!

Toyota FT-HS hybrid concept
0-60 in 4 seconds with 4 cylinder fuel economy? The best of hybrid technology is yet to come. (more)
100 mpg plug-in hybrid vehicles are a reality with today's technology. The technology behind hybrid cars has barely been tapped. Plug-in hybrid vehicles will easily go more than 100 mpg in less than 5 years and if you drive less than 40 miles per day, you won't need anything but electricity to power your vehicle. The power of hybrid cars is just emerging. Go hybrid. Buy a hybrid vehicle today. Buying today's hybrids is an investment in tomorrow's plug-in hybrids.
100 MPG Plug-In Hybrid Vehicles
The technology exists today and it is cleaner than gasoline, let's make it happen.

-- Overview of Plug-In Hybrids 

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Converting hybrids into plug-in hybrids

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Join our plug-in hybrid vehicle campaign

Wondering what kind of gas mileage hybrid cars achieve in the real world. Well, read about the experiences of the owners of hybrid vehicles who drive hybrids, such as the Ford Escape hybrid, Honda Accord hybrid, Honda Civic hybrid, Honda Insight hybrid, Lexus RX400h hybrid, the Toyota Prius hybrid and the Toyota Highlander hybrid.
Testimonials
See what real hybrid drivers have to say, or add your hybrid vehicle testimonial.

- Ford Escape hybrid
- Honda Accord hybrid
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- Toyota Camry hybrid
- Toyota Prius
- Toyota Highlander hybrid 

Buyer's Guide
Use our guide to figure out which hybrid is best for you.

tax credits
Guide
to which hybrid cars qualify for Clean Vehicle Tax Credits, including 2006 credits.

Hybrid Cars & EPA Fuel Efficiency Estimates
Don't buy into the negative press.

Shopping for a hybrid
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hould you buy your hybrid car online or from a dealer? If you are interested in buying a hybrid start here.


> Hybrid cars head into carpool lane


 

Plug-in Hybrids offer the answer to foreign oil dependency

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Future Hybrid Cars

2007 Model Hybrids
Cadillac Escalade
Chevrolet Tahoe
GMC Yukon
Lexus GS 450h
Lexus LS 600h L

Mazda Tribute
Nissan Altima
Saturn Aura
Saturn Vue
Toyota Camry

And Beyond
Chevrolet Malibu 
Chevy Silverado
Chevy Volt
Chrysler Aspen
Citreon C5 Airscape UrbanHybrid
Dodge Durango
Ford Five Hundred
Ford Freestyle
Ford Fusion
GM Chevy Equinox Fuel Cell Vehicle
 GMC Sierra
Hyundai Accent
Honda CR-Z hybrid
Kia Rio
Mercury Milano
Mercedes S400
Mercedes ML450
Mercedes E300 BlueTec
Porsche Cayenne
Porsche Panamera
Toyota FCHV
Toyota FT-HS
Toyota Sequoia

Toyota Tundra
VW Touareg

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


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