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October 15, 2004
As American car
manufacturers continue to take a beating in Europe,
while rolling out old favorites like the Ford Mustang
and Dodge Charger to recapture lost market share, Toyota
is still trying to keep up with demand for its popular Prius
hybrid car.
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On the other hand, this
month you'll hear Ford trumping Steve McQueen as Ford
hopes to turn around its dismal sales figures. GM, on
the other hand, is about to close plants in Europe, and
it's credit rating continues to decline.
For the first 9 months
of 2004, the AP's Sarah Karush reported, "The
nation's second-largest automaker is hoping the new
products will reverse its sales slump. Ford's overall
sales were off about 5 percent for the first nine months
of 2004."
According to the
article, Ford will be marketing its new mantra around
the new Ford Mustang, which goes, "Built for the
Road Ahead."
Yet, while the American
Big 3 try to figure out how to sell cars made for the
future, Toyota tries to figure out ways to keep up with
demand for its cars.
Apparently, one
'markets' the road to the future, the other 'builds' the
road to the future.
If Toyota does build
the Prius in America, it will most likely be built in
Fremont, California, Georgetown, Kentucky, or or
Princeton, Indiana.
Knock, knock, Big 3,
the hybrid car is a
calling!
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