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More Top Hybrid Stories

Third generation Toyota Prius coming in 2008 as 2009 model

2008 Chrysler hybrid vehicles

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Hybrids and EPA estimates: This is war

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Flex-fuel, bio-diesel or hybrid cars: Which to end American oil dependence?

GMs dual mode hybrids better than Toyota's hybrids?

Consumer Reports and Hybrids: What you need to know

Celebrate foreign oil dependence day!

Hybrid cars, trucks, and SUVs: All vehicles hybrid

Thursday, December 21, 2006

2010: The end of the hybrid vehicle hoax

So, Hyundai has claimed that around 2010 the hybrid vehicle will begin to become the standard powertrain for automobiles. GM has claimed the future is electric, but the electric future is dependant upon lithium-ion batteries about 3 - 4 years away from full production reality. As hybrid electrics offer greater range than purely electric vehicles, one must assume - as GM has also indicated - that an electric future also means many more hybrid vehicles. Besides, a full hybrid powertrain generates electricity, so why wouldn't you utilize that capability?

Nissan, another hybrid naysayer, is now pursuing a joint venture to develop lithium-ion batteries for their new line of hybrids set to launch around 2010. Why?

Recently, Roland Jones of MSNBC asked if hybrid vehicles were losing their appeal, to which I answered NO! However, if Mr. Jones is correct, why would Nissan pursue such a venture if hybrids are already over?

The truth is, hybrid vehicles are expensive and they are not ready for the masses - not yet. If they were, Toyota would offer every model they sell as a hybrid option. Even Toyota, the hybrid leader, simply hasn't been able to find enough hybrid parts to produce enough hybrid vehicles to meet demand until just recently (And if Toyota still qualified for the full hybrid tax credit, they probably still wouldn't be able to meet demand).

Inevitably, hybrids are simply an emerging technology. As of today, hybrids don't make financial sense for automakers - I admit it. Still, if you predict the technological future based on today's technology and the costs of today's technology, well, then you are already a dinosaur.

Years ago, when computers were an emerging technology - even as the Commodore 64 hit the market - most consumers simply couldn't afford one. Now most consumers can. In fact, most consumers can now afford incredibly powerful laptop computers harnessing the power of the Internet wherever they go. Yet, just a decade ago, this seemed very unlikely.

Just five years ago, the majority of people didn't even use cell phones, now it seems everyone has at least one.

Technology advances, and the more it advances, the faster it advances. Still, it takes time for emerging technologies to develop. It takes economies of scale to bring prices down far enough so that consumers can afford the new technology and that corporations can profit from the new technologies.

Ironically, however, the same lithium technology driving the computer and cell phone explosion will probably also drive the hybrid vehicle explosion.

Today, the buyers of hybrid cars are simply early adopters. We are still in the beta version of hybrid technology and we probably will be until about 2010.

If not for 9/11, a second War in Iraq, Hurricane Katrina, massive global warming attention and $3.00 gas, hybrid vehicles wouldn't even been on the radar of most consumers today. Yet, had these events not happened, Toyota would still be developing hybrids.

Why?

Why would Toyota waste, minimally, 100's of millions of dollars on a technology that had no chance to succeed? Why did Toyota continue to develop hybrid technology as other automakers called them foolish? Is Toyota really that stupid? Is that what pushed Toyota from complete obscurity to possibly the world's biggest, most profitable automaker in just a few decades?

By 2010, as battery technology advances, hybrid vehicles will be at least twice as efficient as today, yet hybrid parts will be - relative to inflation - cheaper than today. Those kinds of economics will make crystal clear sense to consumers. Additionally, plug-in hybrid technology might offer not just the ability to end foreign oil dependency, but the ability to end oil dependency for most Americans, except for those driving very long distances.

Around 2010, hybrid vehicles will begin changing everything - without fuel cells, without hydrogen, even without ethanol. Of course, hybrids can also help develop fuel cells and alternative fuels, such as hydrogen or ethanol.

posted by Dahcredyns at 0 Comments

 

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Hybrid Cars Buying Guide: Which hybrid vehicle is best for you?
 If you are not sure which hybrid vehicle best meets your needs, use our Buyer's Guide (more)


The Toyota Prius Hybrid  
The hybrid car leader at just $20,000?

The Prius is a hot selling hybrid vehicle. If the tax credits for this hybrid car are important to you, then you better act fast, those credits won't be around long on this hot selling hybrid.

Simply an unbelievable piece of automotive technology. Tax credits for this hybrid vehicle have now been cut in half, however, supply of this hybrid is up.
(more) (test drive)
--> Buying a Toyota Prius Hybrid


Toyota Camry Hybrid
Top selling Camry, as a hybrid

Camry hybrid vehicle. A great family vehicle. Performance and fuel efficiency. You can't go wrong with the Camry hybrid.

A hot, new hybrid vehicle from Toyota. This hybrid offers excellent performance, fantastic fuel efficiency - and its a Camry!
(more)


Toyota Highlander Hybrid
Great performance and efficiency

The Highlander hybrid SUV is a performance SUV. This hybrid offers V6 performance, but with V4 fuel efficiency. If you are in the market for a Toyota hybrid vehicle, act fast. The tax credits for Toyota hybrid cars will not last long.

This hybrid SUV from Toyota offers V6 performance with V4 fuel economy. Hybrid credits for this Toyota have also been cut in half.
 
(more)
> Official Highlander hybrid pricing


Mercury Mariner Hybrid Hybrid
The hybrid drive is similar to the Escape hybrid, with Mercury styling.

The Mercury Mariner Hybrid adds stiff competition to the segment of hybrid cars and trucks.

The second hybrid vehicle from Ford, the Mercury Mariner hybrid, will only be offered in limited numbers through 2006. An elegant and efficient hybrid!


The Ford Escape Hybrid 
The world's first hybrid SUV

Hybrid Car: Ford Escape

V6 power with V4 fuel efficiency, the Escape hybrid offers SUV functionality and environmental awareness. The most fuel efficient full hybrid vehicle. 
(more) (
test drive)
--> Buying a Ford Escape Hybrid


The Honda Accord Hybrid 
Simply the best Accord.

Hybrid car: Honda Accord hybrid

Faster than a conventional Accord, the hybrid Accord is the first V6 hybrid. This is a hybrid vehicle built for the highway and the open road, a performance hybrid.
(
more)
(test drive)
--> Buying a Honda Accord Hybrid


The Honda Civic Hybrid
The first converted hybrid vehicle
 

The Honda Civic hybrid car is possibly the best automobile available for the money. Nice ride and almost 50 mpg, how can you go wrong?

Now in its second generation. It looks like a Civic, drives a Civic, but at 50 mpg it gets 40 percent better gas mileage than a regular Civic. (more)
--> Buying a Honda Civic Hybrid


The Lexus RX400h Hybrid
The world's most luxurious hybrid SUV

Hybrid car: Lexus RX400h

This hybrid is a luxurious performer for those seeking to help the environment
(more)


 

Rate your hybrid car.

Campaign for Hybrid Tax Incentives
Join our campaign to promote tax incentives for hybrid cars, including the small business tax credit (more).
100 mpg plug-in hybrid vehicles are a reality with today's technology. The technology behind hybrid cars has barely been tapped. Plug-in hybrid vehicles will easily go more than 100 mpg in less than 5 years and if you drive less than 40 miles per day, you won't need anything but electricity to power your vehicle. The power of hybrid cars is just emerging. Go hybrid. Buy a hybrid vehicle today. Buying today's hybrids is an investment in tomorrow's plug-in hybrids.
100 MPG Plug-In Hybrid Vehicles
The technology exists today and it is cleaner than gasoline, let's make it happen.

-- Overview of Plug-In Hybrids 

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Converting hybrids into plug-in hybrids

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Join our plug-in hybrid vehicle campaign

Wondering what kind of gas mileage hybrid cars achieve in the real world. Well, read about the experiences of the owners of hybrid vehicles who drive hybrids, such as the Ford Escape hybrid, Honda Accord hybrid, Honda Civic hybrid, Honda Insight hybrid, Lexus RX400h hybrid, the Toyota Prius hybrid and the Toyota Highlander hybrid.
Testimonials
See what real hybrid drivers have to say, or add your hybrid vehicle testimonial.

- Ford Escape hybrid
- Honda Accord hybrid
- Honda Civic hybrid
- Honda Insight
- Lexus RX400h
- Toyota Camry hybrid
- Toyota Prius
- Toyota Highlander hybrid 

Buyer's Guide
Use our guide to figure out which hybrid is best for you.

tax credits
Guide
to which hybrid cars qualify for Clean Vehicle Tax Credits, including 2006 credits.

Hybrid Cars & EPA Fuel Efficiency Estimates
Don't buy into the negative press.

Shopping for a hybrid
S
hould you buy your hybrid car online or from a dealer? If you are interested in buying a hybrid start here.


> Hybrid cars head into carpool lane

 

 


 

Plug-in Hybrids offer the answer to foreign oil dependency

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Future Hybrid Cars

2007 Model Hybrids
Chevrolet Malibu
Chevrolet Tahoe
GMC Yukon
Lexus LS460

Mazda Tribute
Nissan Altima
Saturn Aura
Saturn Vue
Toyota Camry
Toyota Tundra 

And Beyond
Cadillac Escalade 
Chevy Silverado
Dodge Durango
Ford Five Hundred
Ford Freestyle
Ford Fusion
GMC Sierra
Kia Rio
Hyundai Accent

Lexus GS 450h
Mercury Milano
Toyota FCHV

Is the best hybrid vehicle, a flex-fuel plug-in hybrid? (more)


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