Consumers willing to pay extra to go green

Shoppers willing to pay more for organic cotton clothes

According to Deloitte’s 2008 Annual Holiday Survey almost half of consumers polled are willing to pay extra for green gifts, up 17 percent from last year.

"A significant number of people are willing to pay more for green gifts or supplies, which tells us that this issue is on shoppers' minds and is becoming more central to consumers' purchasing decisions,” said Stacy Janiak, Deloitte's U.S. retail leader.

Germany: Advancing the green economy

Germany leads the world in solar, wind and biodiesel energies in both market size and sales

There has been a lot of talk by politicians, activists and environmentalists regarding green jobs. Essentially, many believe that developing new green technologies can create new, high tech jobs in countries that embrace these technologies.

But is it true?

In Germany, a leader in advancing renewable energies, 235,000 green jobs have been created as the country has moved towards becoming cleaner, greener and more efficient.

Maybe the green economy does make sense?