Lazy Media: The hybrid buyer stereotype

Aren't all hybrid vehicle buyers gloating, liberal treehuggers?

What's wrong with trying to do something positive? What's wrong with wanting to end pollution and/or global warming? What's wrong with wanting to fight terrorism and foreign oil dependency?

Even more important, what is wrong with being proud of doing such things?

Over and over, so-called auto analysts, such as Rebecca Lindland, a Global Insight analyst, claim that hybrid buyers, "really want people to know what good people they are." Thus, to support her claim, Lindland points out that the Toyota Prius outsells the Camry hybrid 3 to 1 because its more unique-looking, more of a message sender.

--> Finish: Lazy Media: The Hybrid Buyer Stereotype