Thursday, November 30, 2006

GM's Pie-In-The-Sky plug-in hybrid vehicle plans?

Yesterday, after hearing Rick Wagoner describe the future for GM I wrote, "Unfortunately, however, GM's future plans are still pie-in-the-sky. Almost everything is still something GM is working on. When you consider that GM has been working on fuel cells for about two decades, how seriously can you take the automaker?" (more)

For example, GM announced they were working on a Saturn Vue Plug-in Hybrid Vehicle, yet they gave no timeline for when such a vehicle might be available. In fact, Wagoner said such a vehicle would be dependant upon clearing some technological hurdles regarding lithium-ion batteries.

Bob Lutz, product guru for GM, sees lithium-ion technology still about 3 to 4 years away. So, was the LA Auto Show a publicity stunt meant to achieve some positive P.R. while also providing a 3 - 4 year window where nothing has to happen?

Sure, Wagoner did describe plug-in hybrid vehicles as a "top priority" for GM, but he also gave himself a back door by noting the serious technological hurdles of plug-in hybrid technology.

While, GM is also close to finally offering its dual mode hybrid vehicles, it appears that GM is extremely committed to SUVs and is using hybrid technology, including plug-in technology, to provide green credentials for even its largest SUVs.

Consequently, I'm not sure if I'm really any more optimistic about GM than I was before I began to hear the I-car rumors. Nonetheless, I'm willing to give GM the benefit of the doubt - for now.

GM is supposed to go into more detail regarding these new developments at the Detroit Auto Show. There, hopefully, we'll also catch a glimpse of the new I-car.

If the I-car is actually a car and not an SUV, I'll be very impressed and much more hopeful.

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