Tuesday, October 24, 2006

Women, common sense lost on Detroit?

Thinking outside-of-the-box is, in my opinion, one of Detroit's biggest problems. Or, let me rephrase that sentence. Detroit's inability to think outside-of-the-box is Detroit's biggest problem, which is why America is last in the hybrid car game.

An article in the Automotive News sheds light on the problem. "...talented women have been leaving Ford, General Motors and the Chrysler group in numbers too large to ignore. Most have left for better opportunities outside the industry after years of frustration in rigid, old-school work cultures and lack of advancement," states Anne Doyle, president of Anne Doyle Strategies, whom was also once communications director for Ford North American Division.

Hmmm???? "Rigid, old-school work cultures." I'd say that about sums up Detroit's problems.

Big trucks and SUVs cannot forever drive Detroit's profits. Sadly, this should have been realized decades ago, not just to protect the environment, but America itself. Reliance upon foreign oil endangers not just tens of thousands of American jobs, but America's national security. This should have been clear after the problems with Iran in the 70's and 80's. It should have been crystal clear after 9/11.

While Detroit might see hybrid vehicles as an interim technology to fuel cell vehicles, hybrids are interim technology that is desperately needed right now. America can't wait another decade or two to start getting serious about oil dependence. Unfortunately, the attitude in Detroit continues to seem, "rigid" and "old-school", and that is very sad.

Labels:

3 Comments:

At 7:38 AM, Anonymous Anne Doyle said...

Hello Soultek,

I'm Anne Doyle, president of Anne Doyle Strategies (annedoylestrategies.com) and the former Ford Motor Company communications executive who wrote the recent piece in Automotive News that you referred to in your recent piece on the "rigid thinkintg" that is keeping Detroit in the stone age.

In my book, it's all about culture. As one woman auto exec who recently left told me, "Women know a lost cause when they see one." Survival is certainly Job One for the former "big three," but Job Two must certainly be transformation of the corporate culture that has no way to accept or channel innovation. Thus, the are driving talented innovators -- some of the very people they need to transform themselves -- away in record numbers. If you are interested inside insight on how top women see the corporate culture inside the auto industry's North American nerve center these days, you'll find more in "Old Economy Cultures are a Dead Weight in Race for 21st Century Culture," which I just posted on the home page of my web site.

 
At 7:38 AM, Anonymous Anne Doyle said...

Hello Soultek,

I'm Anne Doyle, president of Anne Doyle Strategies (annedoylestrategies.com) and the former Ford Motor Company communications executive who wrote the recent piece in Automotive News that you referred to in your recent piece on the "rigid thinkintg" that is keeping Detroit in the stone age.

In my book, it's all about culture. As one woman auto exec who recently left told me, "Women know a lost cause when they see one." Survival is certainly Job One for the former "big three," but Job Two must certainly be transformation of the corporate culture that has no way to accept or channel innovation. Thus, the are driving talented innovators -- some of the very people they need to transform themselves -- away in record numbers. If you are interested inside insight on how top women see the corporate culture inside the auto industry's North American nerve center these days, you'll find more in "Old Economy Cultures are a Dead Weight in Race for 21st Century Culture," which I just posted on the home page of my web site.

 
At 8:13 AM, Blogger Dahcredyns said...

Hi Anne-

I'll check that out. I couldn't agree more with your assessment of old corporate cultures.

Bill Gates wrote a book titled somthing close to 'Business at the Speed of Thought', a title which I've always found fascinating.

Whether we like it or not, the digital age demands almost instantaneous transformation and innovation. Technology doesn't care about the good old days. That sort of future shock is a human condition.

Do you think men more inclined to suffer future shock due to ego-driven virility?

 

Post a Comment

<< Home