Tuesday, March 21, 2006

Are automakers taking the wrong approach on hybrid vehicles

When it comes to hybrid cars, unique hybrids will dominate. That's why the Toyota Prius hybrid will dominate hybrid sales until another unique hybrid challenges it.Yesterday, Business Week printed the article, Are hybrid sales running out of gas, which argues that other than the Toyota Prius hybrid, the sales of most other hybrid cars are slowing.

Unfortunately, I basically agree with Business Week that the costs of hybrids are an issue that is slowing hybrid sales. Hybrid vehicles do save gas, but they do not always save enough gas to justify the higher costs, especially hybrid SUVs.

Are automakers taking the wrong approach to hybrids? (Full Story)

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