Thursday, June 16, 2005

Camry hybrid built in Kentucky, what's up with the Highlander hybrid?

The Toyota Camry hybrid will be built in Kentucky starting in late 2006. The plant will be able to produce about 48,000 units of the hybrid Camry, possibly making the Camry hybrid the first Toyota hybrid built in the U.S.

Toyota 'officially' announced that its Camry hybrid will be built in Kentucky today, which really isn't news since Toyota basically stated this as fact when it announced that the hybrid Camry would be built in the U.S. last month.

The real news about Toyota hybrid cars should be when will supply meet demand?

The Toyota Highlander hybrid will be difficult to find this June. Already there is a 6 month back log of orders for this vehicle. Unless Toyota raises production this new Toyota hybrid will be almost impossible to find.

This month the Toyota Highlander hybrid went on sale, but it is almost impossible to find one at a dealer. If you can find one, the markups are insane. Currently, the 'Buy It' price on eBay is a staggering $47,000 on most Highlander hybrids.

According to the prices that Toyota announced, there are 4 models of Highlander hybrid, and the most expensive model has a sticker price of $39,290. Like the Prius hybrid, are consumers going to have to wait for a year or more before markups disappear?

While I believe 100% in hybrid technology, why should such big markups go to the dealers. If I have to pay that much extra for a vehicle, I'd rather have more of it go to Toyota Corporation, rather than a car salesman.

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