20,000 Toyota Prius for Europe

The Toyota Prius hybrid car is not nearly as coveted in Europe as in America, but interest is growing. Of course Toyota only owns 5 percent of the European market, and cars sold in Europe are typically already much more efficient than cars sold in America.

Still, the Prius was voted Car of the Year in Europe.

As a result, Toyota is hoping to sell about 20,000 hybrid cars in Europe this year, versus the 100,000 it intends to sell in the U.S. In comparison, both the Honda Accord hybrid and the Ford Escape hybrid are expected to also reach the 20,000 unit mark in U.S. sales.